Why I Love Spending Time in Graveyards

Ghosty Graveyard Gazebos
Time is unique. It can’t be bought, traded or reclaimed.

Being surrounded by monuments to the deceased reinforces this for me.

Walking through the graveyard today it struck me that every moment is a bizarre, astounding strike of luck .

Sutherland Creamatorium

The opportunities to serve others in the connection economy is limitless.

I’ve been asked, “Are you done working?”

The answer is always no.

There is no limit to what can be done for clients or other web assets. My restraint is and will always be time.

This mindset provides the ingredients for nervous breakdown. When facing infinite possibilities, my internal chatter is at times deafening. It’s enough to make you go crazy.

But being surrounded by monuments to the deceased quiets that chatter.

Reading epitaphs brings clarity to the truth that we exist in an infinitely fortunate place, the present.


So we run through graveyards and appreciate the sanctity of life.

This is the moment that you are experiencing now.


Tynan: World Travel and Freedom through Minimalism and Good Habits

On a spur of the moment decision.

He decided to leave all of his possessions behind.

He jumped in an RV and started traveling the world.

With no concern about what society may think of him.

He started living his dream.

Welcome, the one and only Tynan.

“Travel is enriching in ways that are hard to articulate.” – Tynan  (Tweet It)

Travel Topics:

  • Riding on the slowest train in the world
  • Tynan’s love affair with his RV
  • Great ideas to world travel
  • How Tynan only spends money on the things that are important to him
  • Being followed by a drug smuggler!
  • Secrets for finding cheap flights
  • About Tynan’s published books

Lovely Links:

  • SETT – A blogging platform that builds communities
  • Connect with Tynan:

Website | Twitter

Travel Tools:

Music Credit:

Take Action:

Take a moment to think about what you really value in life – are there any ways that you could be spending or saving money in a more meaningful way that would allow you to enjoy yourself more?

Everyone Needs to Read Shantaram by Gregory David Roberts

What more is there to say?

This is the most entrancing book that I have ever read.

I read this book while in the hinterland of Australia. Each day I would awake before sunrise and pick fruit for maybe 10 hours and get back home before the sunset. I would read Shantaram despite being exhausted. The story carried my conscious thought.

The book is large with 944 pages. That being said, I came upon the 944th page by surprise and when I turned the last page I was surprised and disappointed that I had finished the book.

About a year later I listened to the book on audible (get the audiobook on your iPhone for free by singing up with Audible here) and was blown away again. The voice actor in the audible recording does an amazing job of portraying the diverse international motif of character accents in the book in a way that adds depth to the overall experience of the novel.

You can get the physical book mailed to you or you can listen to it.

So listen up friends. I’d love to discuss the book with you. It did change my life.

A System For Effective Time Management

As business grows, I’m implementing a system for effective time management that will allow me to leverage my time and create more abundance for my team and clients.

Here are some effectiveness tips that I’ve used to get more done.

1. Move it Once

When I worked in construction, we used to have a rule that we would move material only once.

When the siding was delivered, we either had the delivery guys take it straight to the location where it was needed, or we moved it there right away. If you ever catch yourself moving building material 2-3 times because it’s in the way, or you need the space to do another part of the project, you’re killing your productivity.

It’s much easier in a physical world to set the rule that you only move things once. A bag of concrete is a pain to handle over and over again. This same physical constraint doesn’t hold the same sway for eMails or CRM tools. It’s much easier to pass duties and materials around with eMails and CRM. In all reality, it’s just as ineffective, but we don’t feel it the same as we used to when we had to move rocks.

The lesson here is to move things as little as possible until they are in their final position.

2. List the 6 Accomplishments of the Day 

In order to avoid being reactive all day, I’m making a list of 6 tasks that will move the mission along. Big steps. Make them daring.

For Example, as a podcast production company, my list will often look like this:

  1. Produce the Latest Episode of a Show
  2. Structure the New Deal
  3. Respond to Leads from spreadsheet and e-mail optin
  4. Write a Blog for Content Marketing Purposes
  5. Follow up with X Client on Payment
  6. Develop system for new employee

3. Plan The Time You Will Spend

Now I’ll go through and allocate time to each task

  1. Structure the New Deal: Call, Send Contract and Invoice ( 1 hrs) 
  2. Respond to Leads from spreadsheet and e-mail optins ( .5 hrs)
  3. Write a Blog for Content Marketing Purposes (.5 hrs)
  4. Follow up with X Client on Payment (.25 hrs)
  5. Develop system for new employee (1.75 hrs)

Notice, my cumulative working hours are 6 or less. That’s realistic because anything more is expecting that there will be no interruptions during the day. Committing to less is a great way to ensure that I accomplish the objectives I committed to.

I make the list somewhere between 3-7 items. I try not to go crazy as a list that I can’t complete will weigh on my subconscious all day. I’ll end up feeling like a failure.

4. Plan the Day


  • 6:00-6:45 Surf, Eat Breakfast and make coffee
  • 7:00-7:30 Call with Client in the USA
  • 7:30-8:30 Respond to Leads from spreadsheet and e-mail optins
  • 8:30-11:00 CrossFit Workout
  • 1:00-12:00 Structure the New Deal: Call, Send Contract and Invoice
  • 12:00-12:15 Follow up with X Client on Payment
  • 1:30-2:00 Lunch
  • 2:00-3:45 Develop system for new employee
  • 3:00-5:00 Be Available for Productive Reaction to the Daily Grind
  • 5:00-5:30 Write a Blog for Content Marketing Purposes

5. Prioritize

I try to focus on difficult stuff that I’m afraid of. That is the hard work. That’s the important work.

6. Throw Away Tasks That Don’t Matter

Get rid of the tasks that don’t matter. It might seem hard at first to let things go, but do not feel bad about it. When you get to a point where you can skip tasks, it’s important to learn to do that.

Thank you for reading.

Hat Tip to The Ultimate Sales Machine for the system.

Book Notes: The Millionaire Next Door by Thomas J. Stanley and William D. Danko

Why The Millionaire Next Door

Notes on the Millionaire Next door by Thomas Stanley and a book reviewYeah, “why did you read this one Ian?” -> This one is obvious.

When I picked up this book, I did it because to become a millionaire I figured I might as well know what millionaires are like.

Truth is I don’t know any millionaires.

I know people who are wealthy. Perhaps the sum total of the houses they own would amount to a million dollars. But when I think millionaires, I think people with yatchs and helicopters and people who donate lots of money to political parties and stuff like that.

When I examine this, I realized that this is not a very well founded perspective and if I was really to make a drive towards becoming a millionaire, I should really understand what a millionaire is.

Anyway, I got to rebuild a steel awning in the Gold Coast and listen to this book. Though my notes where sparse at times, when I wasn’t cutting giant pieces of steel and carrying around heavy, hot metal, I was taking notes and internalizing the lessons from this book….

Reading Notes for The Millionaire Next Door

Less than $15,000 is the median net worth of Americans

80% of America’s rich are first generation rich

7 common denominators of wealthy people 
1. they live way below their means
2. They allocate their time, energy and money efficiently in ways conducive to building wealth.
3. They believe that financial independence is more important than displaying high status
4. Their parents did not provide economic outpatient care
5. Their adult children are economically self-sufficient
6. They are proficient at targeting market opportunities
7. They chose the right occupation
UAW – Under Accumulators of wealth
AAW – Average Accumulators of wealth
PAW – Proficient Accumulators of Wealth

This book is the study of what distinguishes these people

Russian ancestry Americans make up 5 percent of American wealth. They are the highest per capital wealth holders in the USA by ancestry. Scottish to exhibit high levels of per capita ratio millionaires.

The higher population of an ancestry group, the lower the probability that they will have a high millionaire per capita ratio.

Self-employment is a major positive correlate to wealth

Immigrants are often hard working entrepreneurs who accumulate wealth. Their children are raised to have better lives than them. They are less productive as they down more time in college and come out with a sense of need for the finer things. This is why America needs more immigrants.

So funny. For the first Deca millionaire study, they brought out caviar and vintage wine. The Deca millionaires didn’t touch it. One said, in response to the offer of wine, “I drink scotch, and two types of beer; free and Budweiser”
The researchers liked the caviar an pâté, but the millionaires didn’t touch them.

There words that profile the affluent: frugal, frugal, frugal

Frugal – behavior characterized by or reflecting economy in the use of resources

Being frugal is the cornerstone of wealth building.

Millionaires understand:

The typical millionaire has less than 7% of his wealth in realized revenue

The more one spends, the more they must realize. The more they realize, the more they must allocate for income taxes. Millionaires and those heading that direction follow an important rule

To build wealth, minimize your realized income and maximize your unrealized income.

Income tax is the largest expense for many Americans.

Is your goal to be financially independent?

It takes planning and sacrificing.

Your plan should be to sacrifice consumption spending today for independence tomorrow.

Earning $100,000 is necessary for buying a $68,000 boat. Millionaires tend to think this way.

Another rule:
If you’re not yet wealthy, but want to be someday, never purchase a home that requires a mortgage that is more than twice your total annualized income. 

Operating a household without a budget is akin to operating a business without a plan or goals.

Most politicians don’t understand the difference between targeting those with high income and those with a large amount of wealth

Millionaires spend most of their investing time (which is often 8 hours per month) planning and studying their specific investment strategies

Dr. North vs. Dr. South

It’s easier to accumulate wealth if dont live in a high status neighborhood.

3:56:0 – going to sleep

You can’t tell a millionaire by the car they drive

Think about the price per pound of your car

The jeep grand Cherokee is the most common millionaire car

Seeds are like dollars, you can eat them or you can watch them grow

Intellect is what you sell when you’re in business. A wealthy Jewish man said who had fled Nazi Germany. They can take everything, but it is a persons intellect which is so powerful and will rebuild their wealth.

Many 1st gen millionaires are entrepreneurs. Their success stems from living very frugally and constantly working  on their businesses. Luck is often involved.

Dull normal businesses are the ones that most wealthy people own (sandblasting contractor, building material sales, specialty advertising distributor)

The most successful entrepreneurs that we have interviewed have one characteristic in common: they all enjoy what they do. All take pride in going at it alone.

Mind you 3/4ths of millionaires in the study owned their own business.

My overall take away from The Millionaire Next Door

First off… Frugality. Millionaires are frugal.

Secondly, millionaires are probably not even  perceptible. In fact, there is a good chance that I might know millionaires and not be aware of it because they act frugally.

Now, I’m not sure if this is correct or not. I perceive many people that have lots and lots of wealth but perhaps they are just big spenders. I think this is possible… but to me it’s about being frugal and saving money so that you can use it to create assets that earn income that isn’t subject to income tax.

Finally, I don’t know if being a millionaire is something to specifically strive for. I mean, If I had 40,000 I could live quite happily for a good amount of years in Bali or Panama. Many of these millionaires are crippled by what to do with all their money when they get old. Seems like a good problem to have, you might say…. Well, I’d rather have a beautiful orchard + ranch and spend on nice parties as I grow older rather than have to banter with lawyers over how to split up my fortune with a bunch of needy people trying to pick it to pieces.

The Millionaire Next Door was a Great Book and I Hope You Gleamed Value From the Above Notes

If you go to Audible  through this link you can get a free copy of this book and listen to it while you rip metal buildings apart.

Of course, Amazon will send a copy of the book to your door. All you have to do is order it by clicking through this link.


Book Notes: The Tipping Point by Malcolm Gladwell

Why The Tipping Point

Book Review and Notes on The Tipping Point by Malcolm GladwellI guess who hasn’t heard of Malcolm Gladwell right? Well, he wrote a book a while back called Outliers which I liked a lot. Perhaps I only read the first chapter because I remember the “Hockey Players are Always Born in Month 1-3 of the Year” very well.

Anyways, Malcolm is a great thought leader and I appreciate every point he comes up with. This one is all about how the little stuff can get huge with the proper conditions so it’s full of valuable lessons.

Reading Notes for The Tipping Point

Hush puppies popularity and NYC crime fall are examples of event that saw a tipping point.

Dunbar’s number of 150 is the number of relationships a person can maintain.

Relationships meaning they are connections in which you know who a person is and what they mean to you. This really is the core of human connection.

We want groups to serve as incubators for contagious growth. Groups of less than 150 will be the most effective.

Peer pressure is much more powerful than the fear of a boss

To make a big movement, you’ve gotta make lots of small things


Diffusion Studies explain how elements move through population

Start something – early adopters – early majority and finally the late majority and lastly the laggards

Lambeses was the advertising executive who would study youth outliers in expectation of the next big thing. With luck they could get ahead so air walk would be considered the leader in counterculture trend development.

Starting epidemics requires concentrating resources on a few key areas.

The Law of the Few – have resources solely concentrated on

Connectors | Mavens | Sales People

With the slightest push it can be tipped

CocaCola sickness in Belgium…. Kids go sick from sulfide a in the carbonation process, but the sulfide a were minuscule. The spread of the sickness wasn’t due to the sulfides, it was due to the sociological effect of everyone thinking they were sick.

We have chemicals and contaminants today, it used to be witches and demons

Manifestation if a threat that I wholly imagined

115 documented cases of hysteria scares in the last 20 year.

Fax machine effect . The first fax machine was expensive and worthless. It’s value doubled when they made the second one. Each time a fax machine was used, the value of the machines grew because they connected more people.

When you buy a fax machine, you buy access to the fax network…. Not jus a plastic box.

Also known as the Law of Plenitude ( not Kevin Kelley )

– this is related to podcasting, the first podcast was nearly worthless, but as the networks grow, the audience comes in and the marginal value of the medium grows.

My overall take away from The Tipping Point

Again Gladwell shifts the way I think. The most sticky points he made for me at the time of reading this (most of which I read on a tremendous walk from the Spit to Nobby’s Beach along the Gold Coast of Australia) was the Fax Machine Effect and the hysteria. The value of networks is so interesting to me, growing up in this time of insane networking (building the central nervous system for a new age of consciousness?) Of course, I always appreciate the idea that mass groups of people lose mass capacity for critical thinking. As a dedicated outsider, I find that group dynamics are the creepiest, most non-trustworthy places to be in and I appreciate a scientific writer doing the work to really show that in objective terms.

So this is another great one. Malcolm Gladwell is a stud.

If These Notes on The Tipping Point Were Helpful to You, I’m Happy for That

You can get a free copy of this book by singing up as a new member with Audible  through this link.

Amazon also sells the book and can send it your way right now if you click here.

Effective E-Mail Communication

Let’s be hyper productive and make the world a better place.

I receive hundreds of emails per day and am working diligently to respond as much as possible. This is a reactive process that I deeply appreciate. It is also important that I spend most of my time in a proactive state.

To maximize our mutual proactive states, let’s follow these best e-mail practices.

With Color Added

Notes for Effective eMail Communication:

  • Make the Subject Line Descriptive – Make the purpose easy to identify

When replying with a shift in direction, change the subject line to reflect new direction.

  • Number Points – Make action items clear.

Numbered points help to make action steps identifiable and easier to execute.

  • Reflect – Read it over to ensure clear, succinct idea transmission.

Long lingering eMails are much more challenging to respond to effectively.

  • Be Solution Oriented – Asking questions is great,  but provide solutions when possible.

Solutions are what we’re all after. If you can provide direction, it will be easier to reply effectively.

With Appreciation,

Ian Robinson

Special Thanks:

Tip of the hat to Chris Ducker’s Rule of 3, Niall Doherty and The Ultimate Sales Machine by Chet Holmes for inspiring this post.
E-mail Best Practices

Book Notes: Good To Great by James C. Collins

Why Good to Great

Book Review and Notes on Good to Great by Jim C. CollinsI don’t know where I learned about this book. It seems like it’s just one of those books that everyone seeking to achieve something massive in their lives has to read. I want to do some amazing things.

During the course of my life I’m committed to seeing a turnaround in rainforest destruction and see the human race allow for regeneration of the rainforests and the biosphere as a whole.

So Good to Great seems like an important book of lessons for someone with audacious goals like this.

Aside from some of the stuff that clearly dates the book (like when he uses Fannie Mae as an example of a ‘great’ company.) All of the points in the book came as valuable resources to me.

It’s about getting people on board the ship and empowering them to make the ship unstoppable because everyone on board is working together to get that ship to Hawaii… or wherever.

So it’s another useful book that comes highly recommended. Here are my notes…

Reading Notes for Good to Great

2001 – a bit dated

Very scientific approach

Good to to Great companies – fanny Mae, Phillip Morris, Walgreens

You must be willing to go to the end of the world at your core business.

Data driven focus

Darwin Smith – CEO who took his company (Kimberly Clark) to record numbers

5 levels of Leadership

1. Highly capable individual – makes productive contribution through talent skills and productive work habits.

2. Contributing team member. Contributes individual capabilities to the effective gain of the whole team

3. Competent manager – organizes people and resources towards the effective mutual goal

4. Effective leader – catalyzes a movement towards a compelling vision stimulating high standards

5. Level 5 Executive – builds enduring greatness through a paradoxical blend of humility and professional will

Good to great company leaders had a focus on the company being great rather than themselves.

“You’re either on the bus or off the bus.” – Keysey

Get people onboard first to get a really unstoppable bus. Then the bus will be the powerhouse so if you have to change directions, you can.

With the wrong people on the bus, fuck where it’s going, it’s not going to make it there

Level 5 executives say:
“I don’t know where we should start with this company, but I do know that if I get the right people, ask them the right questions, and encourage vigorous debate, we will find a way to make this company great.”

Not a genius with a thousand helpers

Executive pay isn’t correlated with a great company.

People are the core of all successful companies. What makes a good company? People, people, people, people.

My overall take away from Good to Great

It’s all about the people baby. Yes. This is what I struggle with in my little podcast publishing company. I’m currently the book keeper to the designer. Gotta step away and start brining on superstars who can help us grow the thing to epic proportions.

I Hope These Notes on Good to Great You in a Useful Way

You can get a free copy of this book by singing up as a new member with Audible  through this link.

Good to Great is available on Amazon and you can have some people brining it to your doorstep simply by clicking over here.


Book Notes: Choose Yourself by James Altutcher

Why Choose Yourself

Book Notes and a Book Review for Choose Yourself by James AltutcherSo I heard about James Altutcher through his impressive appearance on 2 episodes of the School of Greatness podcast. The first episode was a show where James was interviewed by Lewis regarding his tumultuous life of making millions and losing it over and over again. The second interview was probably one of the highest listened to School of Greatness interviews where James interviewed Lewis about how Lewis made millions of dollars.

Anyways, I loved this one. I read it in one span of time while flying from Australia to America. I think these notes below are robust because it is written well and it is all about stuff that I’m interested in:

  • How to take care of yourself
  • Cultivating creativity
  • The new economy and how to thrive at it
  • What not to do

I was listening to the book and James is the narrator. He takes liberties to just go off and make his own jokes I think so the whole experience is great. Let’s get to the notes…

Reading Notes for Choose Yourself

The American dream is derived from a marketing campaign done by Fannie Mae

“The learned man aims for more, the wise man decreases and the decreases again.”

James Altutcher saved the stock market in 2009 with a bunch of bags of chocolate.

The whole thing that college graduates make more money than non college graduates is nonsense. The study suffered from selection bias in their sample by simply describing two groups of people.  The study was carried out by Georgetown University so of course there is a bias because they have a vested interest in showing that their University is providing value.

3 Bodies:

1. Emotional – people become crappy people, not because who they are, but because they are crapping inside of you.  Stop letting that happen.

Exercise: be quiet. Most people speak 2,500 words a day. Try to cut it down.

2. Mental

10 ideas exercise – write 10 ideas about anything at the very minimum. Do this to become an idea machine.

Cultivate an idea-sex environment

3. Spiritual – appreciate the rooftops when walking around the city.many people are time traveling by worrying about things.

Accept the beautiful stillness. Leads to 0 chance of burnout

4. Physical – eat well, exercise

“I dominate search engine optimization for “I want to die.” – James Altutcher

The things to do to get healthy
– sleep 8 hours
– eat 2 meals instead of thee
– no TV
– no Junk food
– no complaining for 1 while day
– no gossip
– return an email from 5 years ago
– express thanks to a friend
– write down a list of ideas
– watch a funny movie or standup bit
– read a spiritual text
– Say, “I’m going to save a life today” and spend the day looking for that person
– learn a new hobbie
– write down your schedule for the day and cross one if those things out and don’t do it for eternity
– forgive someone – write down on a piece of paper that you forgive someone and burn the piece of paper
– take the stairs instead of the elevator
– tell someone everyday that you live them
– make plans to spend time with a friend
– deep breathing

5 People That I’m grateful For:
1. Veronica
2. Mom
3. Dad
4. Erik
5. John

Work smarter not harder.

There is enough business in your town to make you rich.

You make no money by traveling.

Help the people around you.

You want to be friends with your clients. You want to make them feel happy to be around you. And you want to be happy being around them.

You make more money working with people you like.

Things I like about being entrepreneur.
– you get to be artistic
– you get to make your own hours

In everything thing you do, bring your art into it.

There is more money floating around than ever before. Most of its hidden from the employee mindset. Be an entrepreneur and reach out and grab it.

Making more money is the real reason to become an entrepreneur. “But the economy.” That’s BS. There is more money out there than ever before

The stock market has a capitalization of several trillion dollars. There’s another 2 trillion in private equity. There are fifty trillion in transaction every year. If you make money, someone will buy your company.

Having control over your own career means you can create what you want for people.

How to make money – chapter 13

Often the real reason that people buy from you isn’t for your product, but for you.

He built a trading business then sold advice on stock piking and finally, James built StockPicker.com and sold it. He gave 50% equity to a company that was dubbed the worst idea of all time… But that 50% helped him stay in business when many others were going out of business because of the dotCom bubble

Ch 12 How to Become an Idea Machine

Note: Stephen King in On Writing where he fell out of writing from being hit by the car. 3 weeks of a lack of writing f#%$#d up King’s ability to write. Exercise your idea muscle.

How to Exercise Your Idea Muscle
1. Read or Skim from 4 topics
2. Write Down 10 Ideas ( must be 10, you want your brain to sweat )
3. Activate another part of your brain – watercolor class
4. Collisions – read ideas and compare your old ideas with new ones. Best ideas come from old an new ideas
5. Don’t pressure yourself – be willing to fail and just do your best
6. Shake Things Up – Eat Write Work Sleep…. But mix it up afterwards

Chapter 13 Don’t Have Opinions

7 Habit of Highly Effective Mediocre People

Procrastination – if you’re feeling procrastination, listen to if. Maybe you should be delegating.

0 Tasking – multitasking doesn’t work, and being comfortable in doing nothing is a powerful tool for entrepreneurs

Being Not Original
100% of my successes were when working with people smarter than me.

The best ideas are born from taking an old idea and a new idea and smashing them together. Eg Facebook is the bastard child of the idea sex of Internet and stalking

Poor Networking

Honesty is #1 – this is easy

Honesty about imperfections creates amazing opportunities in life

Subtraction, not addition is what makes for a clearer, more useful mind

Ghandi sugar story – come back in 2 weeks. Why though? I had to stop eating sugar

The Beatles Last Album on YouTube

Review – (Note: This review was part of my notes)

This is a really powerful book because it is relevant to right now. James has a really interesting view on the economy as someone who has experienced it’s ebbs and flows in a visceral way.

It is a great book for anyone struggling with a bummer job who would be interested in taking the leap into entrepreneurship. But if you’re keen on that one, be prepared because the ups and downs are serious.

This is a great one though. I definitely recommend it. He’s funny and if you listen to the audio book, he goes off on interesting tangents, which he didn’t include in the book.

My overall take away from Choose Yourself

Honestly, this one is a must read for anyone interested in being in the entrepreneurial space going forward. If you’re not in the entrepreneurial space, maybe you should think about it.

James recently came out with a podcast called The James Altutcher Show. It’s great and you can get a great idea for his personality through that. If you want more convincing to get this book, other than the fact that I’m telling you to do it, then listen to his show a little and maybe you’ll get more into it.

Oh and if you get the book you can send him an e-mail telling him so and he will reimburse your purchase. I didn’t test this one out… but it would be a cool experiment. If you do test it out, I’d love to hear from you.

I Hope These Notes on Choose Yourself Where Useful

You can get a free copy of this book by singing up as a new member with Audible  through this link.

It’s easy to buy the book on Amazon too. Just go here.