Regret Minimization Framework and Starting Every Day

Have you ever thought, “I wonder what would have happened if?”
Regret Minimization Framework

“We regret the things we don’t do more than the things we do.” – Mark Twain

I have. I remember when I was about 16 years old and I thought back on the past 5 years of my life and had a stark realization that I had spent far too much of my life doing things that didn’t make me better or happier.

Since then, I’ve decided to make the most out of every moment I have. Naturally, I’ve failed a few times with activities like:

  • Watching YouTube All Day
  • Playing Call of Duty for hours
  • Getting Beer Boozy All Day on a Sunday Afternoon
  • Spending Money on Meat Pies and McDonalds
  • For me… there are plenty more…

Because I’ve realized this, I have the power to live a more conscious life.

Every Day is an Investment

I recently read a blog post by Seth Godin that describes this exactly.

In it he says, “Your boss is lucky to have you.” It’s not the other way around. You’re special damnit. Each day of your life is an investment and it’s important that you use that time wisely.

“Investing in the wrong place for a week or a month won’t kill you. But spending ten years contributing to something that you don’t care about, or working with someone who doesn’t care about you… you can do better.” -Seth Godin

Most importantly, you have to start every day.

IMG_1393Everyone must make a conscious decision to start every day. The only difference between people who are really good at it and those that haven’t started is just that the the people who are really good at it are really practiced at starting.

When Lewis Howes was interviewing Bob Harper, Bob Harper made the point that Lewis makes a conscious decision to drink protein shakes after his intense workouts. Lewis (who is a successful entrepreneur) has the same number of hours in a day as the rest of us and he has the same desire as ALL OF US to spend the afternoon eating cake and watching the entire 3 seasons of King of Thrones.

Despite this same feeling, Lewis exercises his hustle muscle and makes something happen. He knows that once he gets started he’s going to be far happier with himself. That’s what happens with the successful cats. They simply start every day.

A Tool for Starting

Ramit Sethi and Ben Chasnocha discuss a video by Jeff Bezos (founder of amazon.com) in which Bezos describes his decision to leave his job and start a company called Amazon. He came to the decision based on what he called his Regret Minimization Framework. Essentially, the idea is to make decision based on how you expect you might do if you were looking back at your life when you were 80.

IMG_1391In the Sethi video, Ben Chasnocha continue with “It’s the things that you do everyday that matter more than what you do once in a while.”

So the point is, start everyday. In fact, if you got this far, start right now. Please feel free to write me a message or a comment below and lets build something useful and make the world a better place.

Much Love,

Ian

P.S. These photos where taken from a recent trip to Sydney. We got to spend some great times with our family living there and also some great friends who live in Rose Bay. They we’re simply beautiful times and that city just blew me away with how beautiful it is.

April 2013 Media Suggestions: Carnegie, Howes, Andrews, Chandor and Branson

Books:

Losing My Virginity – Richard Branson

This Guy RocksI’ve been on a Richard Branson kick this month. Check him out on Steven Colbert’s show too (sorry I can’t link because in Australia we can’t watch ComedyCentral.com.)

Did you know Branson spent most of his life fighting to stay afloat financially? Did you know his little Virgin Airline was almost put out of business over and over again by a hostile British Airways? Did you know Branson played a pivotal role in saving the lives of refugees under Saddam Hussein?  Even to this day he is doing really interesting work with groups like The Elders and  Virgin Unite.

This book is fantastic. Branson’s passion for life seems to come through here. He starts the story with a wild tale of his hot air ballooning over the oceans. Whether it was business or breaking records, it always seems like Branson is pushing his limits. I can’t recommend this one enough.

It’s beautiful the way he finishes the story too. At the end of the book, I gained a beautiful insight that really impressed me with the whole direction of the book. If you want to discuss this, I’d love to hear from you.

Einstein: His Life and Universe – Walter Isaacson

Reviewing EinsteinI definitely recommend this one. It reads easily and actually provides a digestible understanding of Einstein’s theory of relativity.

I found Joe Rogan’s podcast with Neil Degrass Tyson and Amit Goswami to be supplemental in developing a vague understanding for quantum mechanics and relativity theory. Like Amit Goswami says, “if you think you understand quantum mechanics, you probably don’t understand quantum mechanics.”

Issacson’s portrayal of Einstein tells the story of a very likable person. I especially appreciate how Einstein valued creativity and playing with children. His life was indispensable to how we see the universe today. I feel incredibly blessed to have a better understanding of Einstein’s universe.

Also, Einstein was a supporter of the rights of the individual which I’ve always been a big fan of. During these modern times of increasingly tightening “security” nonsense; it’s nice to learn that the man who changed the way we see the universe, was of the opinion that the individual should be protected from the state.

Finally, I found it odd that he married his cousin… but come on… uh…

Permission Marketing – Seth Godin

Reviewing Permission MarketingThis one is great for describing the way things are these days. The book has aged somewhat as Seth uses examples like AOL’s loss of power and predicting that Amazon will fair well in the future. These predictions of course, came true.

It’s very readable and should be considered an essential part of your studying if you’re seeking to become a part of the new connection economy.  All his predictions in the book seem to have materialized.

In Permission Marketing, Seth gives lots of actionable tips on growing an audience and transforming strangers to supporters and supporters to customers.

How to Win Friends and Influence People - Dale Carnegie

Win Friends and Influence PeopleWhen I started this book, I thought it was written by Andrew Carnegie. I’m studying all the magnates of history and I felt a bit duped. None-the-less, I already got my hands on this one so I figured I might as well finish it up. In the end, I feel better for having read it.

There are lots of examples in this book of turning around challenging situations into effective relationship building opportunities. It seems to me that Mr. Carnegie is a bit over confident at times. Perhaps this is just my “resistance” keeping me down, but I feel like its a little over confident.

That being said, I feel like the attitude towards human reaction in this book is the best way to deal with people. It is effective to treat people the way they would like to be treated. He isn’t saying anything that Jesus didn’t say, but he is reinforcing it for a more modern time.

There are power mongers and evil bastards out there that need to be given the cold shoulder at times. I guess combining this book with Linchpin and 48 Laws of Power would be an effective way to quickly study how to interact with the other humanoid meat bodies on this beautiful ball of water spinning around the great nuclear reactor.

Thats it for the Books

I’m almost done with The War of Art by Steven Pressfield and The Lean Startup by Eric Reis. Unfortunately, “almost” doesn’t cut it for this month.

Next month I expect to finish the above books as well as The $50 Startup by Chris Guillebeau and Mastering the Rockefeller Habits by  Verne Harnish

Podcasts:

Again not a big month for podcasts.

School of Greatness – Lewis Howes

I’m a big fan of the School of Greatness. This month I’d like to specially note a few episodes:

1. Lissa Rankin – The science behind using brain power to heal yourself. Powerful stuff.

2. Alex Day – Alex Day is the modern version of the rock star in the movie, Love Actually. Only instedad of being a dreadbeat washed out rock n roller, he is a young gun with a YouTube account. It was great. To add to it, check out this post titled: Become a Pop Star with Zero Experience

3. Rich Roll - Going from alcoholic cubicle slave to a ultra marathon champion. Loved the story of him running the Ultra Marathon in Hawaii and crashing his bike. He’s pretty awesome.

Tropical Talk Radio - Dan Andrews

Dan Andrews speaks my language. It’s all big picture thinking, location independent entrepreneurship from building businesses and just living the good life.

He and Ian do the Lifestyle Business Podcast which I also appreciate immensely. This one is a bit more rough around the edges and more disorganized. I like that.

Movies:

Margin Call – Directed by J.C. Chandor

Kevin Spacey and Paul Bettany are two of my favorite actors. Ever since The Life of David GaleAmerican Beauty, Se7en & Usual Suspects and  and A Knight’s Tale (respectively) these two actors have been two of my favorites.

Margin call is all about the financial collapse of 2008 when all the quant jocks in NYC realized they had gone down a long and harrowing bad direction. I wish I had been onto it back then.

John Tuld the Man in Charge of it All Watching this movie, I think about how foolish these people are. They spend all their time hustling their minds out and working brutal hours so they can make heaps of money and blow it all on junk. I don’t get it. Movies like this reinforce my belief that money doesn’t make people happy. But hell. This is just a movie right? Maybe in real life they live fantastic lives.

By the way, if I had to be one of the guys in the movie, I’d want to be Jeremy Irons character (pictured above.)

That’s It for April

Thanks for reading. I really appreciate you all who take the time to sit down and care about what I’m writing.

The process of writing this once a month is incredibly helpful in keeping me studying and working hard to improve myself. If you’re interested in doing it too, I’d love to hear from you. This life is short and it’s important that we do as much of this intensive, reflective study work as possible.

I wish the best for you.

With Love,

Ian-out

March 2013 Media Suggestions: Taleb and Sivers

Books:

Antifragile – Nassim Nicholas Taleb

Nassim Nicolas Taleb wrote a harrowing book that has changed the way I see the world. It was harrowing in that it is so dense that my note taking interrupted me so greatly that I required nearly 3 weeks to finish the book. At times he comes off as a rude contrarian, but I couldn’t get away from the fact that his seemed disturbingly right on the money.

At the beginning, he writes, “the goal is to build a guide to non-predictive decision making under uncertainty.” He takes this point to such an incalculable level of depth that it left me spinning often. Perhaps he could have avoided the ancient Greek and Latin for the sake of the audience…

Generally while listening to books (say Titan, Linchpin or The Power of Habit) I can do things like cook, run on the beach, jump rope or lift weights. Many other books tell stories that are more easily retained in my dense brain. Antifragile is inhospitable to this style of consumption.

I attempted to listen to Antifragile while walking 5 kilometer to go to a specially beautiful library in Burleigh Heads, Australia. The walk, which normally requires about an hour, took three. I was endlessly pausing and opening Evernote to make notes on what I was learning. The sun was out and I got my first sunburn of the year due to the note taking delay. The ideas were worth remembering so I had to keep stopping.

At first, I was skeptical because Taleb’s discussion pretty much throws a wrench in the machine of the material I had learned at the University of Nevada. His points touched on much of what I had learned while in University.
I especially like his call for a “National Entrepreneurs Day: You will fail, and we thank you for being willing to fail.” He is infinitely confident about his message and he doesn’t shy from name calling when he brings up what he calls the fragilista. Fragilistas are the “no-skin in the game,” “commentators” who continue their faux expertise despite having to real understanding of what will happen. A favorite example of his is fragilista Thomas Friedman.

I remember reading The Lexus and the Olive Tree by Thomas Friedman. It was prescribed reading for my economics courses. I enjoyed reading it while hanging in a tree 15 feet above the ground in Rancho San Rafael Park. At the time, I thought the book was insightful and prolific. Friedman talks about the importance of specialization and the value that globalized trade will play in our lives. There was always a missing link that I couldn’t identify but it was never stressed. The ideas Friedman describes are largely useless and only provide value if you are… I don’t know; a policy maker in Washington D.C. or something…

After reading Antifragile, I’m far more skeptical of his ideas. Does a globalized economy really benefit the day to day life of people all that much? My new answer is perhaps, but it also makes the threat of something really bad happening (i.e. a turkey problem as described in the book.) This globalized economy seems incredibly fragile to unpredictable events. What happens if oil prices kick up because of a war, or the information systems crash due to some cyber hacker whom no one expects yet. These sorts of things do happen: think 9/11, Arab Spring or Fukishima. These are all events that are hard to predict and shift the whole way we experience the world (Taleb calls them Black Swans.)

Anyways, I finished the book as I was in the middle of cooking some bacon, tomatoes, mushrooms and eggs for breakfast. After I stewed on the ideas of Fat Tony, I started to notice that I wasn’t listening to anything. I turned on Planet Money NPR podcast.

Planet Money was discussing the business nature of the Catholic Church. Apparenty, Benedict is stepping down and there is trouble in the church. The announcers listened to the consultants (i.e. fragilista charlatans) as they described how the church should centralize their purchasing power and power structure in order to take advantage of global economics. This plays into Taleb’s model perfectly.

These consultants work at firms that are less than 50 years old I’m sure; yet they don’t hesitate to provide advice to the Catholic church which has been around for something like 2,000 years. What arrogant folks.

Now, I feel very comfortable in a prediction, despite the fact that Taleb warns against predictions. I predict that these consultants and their businesses will not be around as long as the business (the Catholic Church) that they are attempting to teach a lesson.-

This is a great book. I definitely recommend it… but it’s hyper dense and requires much time and energy to understand.-

If you do not have time to read the book (which I wouldn’t be surprised if you didn’t) you could take a quick hour and fifteen to sit down and listen to him discuss his ideas here < http://youtu.be/MMBclvY_EMA >

 

Anything You Want - Derek Sivers

Derek Sivers is probably my favorite all-star entrepreneur. This book is excellent and I can’t recommend it enough. If you want more genius from him, check out his site: http://sivers.org/

 

Podcasts:

The Power of Belief  - Lewis Howes

Producing this podcast has been great. I think the lessons in here are great. Check it out.

 

That’s All Folks:

Sorry for the limited reading this month. Antifragile was a time vacum that was well worth it. I also finished some books that I don’t feel are worth writing about here.

I’m launching a new podcasting company called Freedom Podcasting (http://www.freedompodcasting.com) . Later this month I’ll be putting out a blog about the best podcasts of the last few months. Feel free to drop by there or like it on Facebook (https://www.facebook.com/pages/Freedom-Podcasting/230884087052559) , because I have no idea if this stuff is going to work!

I was caught up with immigration and SEO work much of the month. I’ll attempt to do more reading this month. Titles that looking tasty are Mastering the Rockefeller Habits, some more Seth Godin stuff and Walter Issacson’s portrayal of Einstein.

Thanks for your attention!

Ian-Out

February 2013 Media Suggestions: Goudin, Duhigg, Chernow, Ferriss, Greene

Books:

 

The 50th Law - Robert Greene

This is my favorite of Robert Greene’s work. If I had to suggest one book of his, I’d suggest this one. He weaves his signature web of prominent figure-biographical information while juxtaposing the times of violence and struggle from the tough life of Curtis Jackson (50-Cent) growing up in South Queens, dealing drugs and perpetrating violence.

This is the best of Greene’s books for those seeking entrepreneur lifestyle.

 

 

48 Laws of Power - Robert Greene

I primarily listened to this book while running along the beach during the turmultuous cyclone that hit the Gold Coast this week. The voice of the narrator is diabolical so while listening I felt like a devil was whispering in my ear, contriving to organize something malicious.

Greene uses historical figures from the past 3,000 years as examples to support his 48 Laws of Power. He mentions Genghis Khan, John D. Rockefeller, Cleopatra and a hundred more. It is filled with interesting stories that I’m sure will prove valuable to day-to-day life.

Many of the laws suggest that our economy is fundamentally limited in which the slices of the pie are finite and need to be fought over. Greene mentions in his interview with Chase Jarvis that the 48 Laws of Power is more of a manual to help you realize if someone is making power moves against you, rather than a guide to make power moves on others.

I believe it’s valuable to learn these lessons to help guard oneself from the motivations of others. Perhaps, it isn’t a great guide for thriving in the modern “connection economy.” For a guide on this, I suggest Linchpin

 

Linchpin - Seth Goudin

I’m subscribed to Seth’s Blog < http://sethgodin.typepad.com/ >. I read it almost every day and it provides daily motivation to create art and act boldly.

This is my favorite of his books it’s a pure motivation and should be read by anyone looking to succeed in this crazy, unprecedented world of ours.

Seth, if you end up reading this. Thank You.

I’ll read more Goudin (Purple CowsPermission MarketingWe are All Weird) next month.

 

Titan: The Life of John D. Rockefeller, Sr. - Ron Chernow

Great story of Rockefeller’s life. It’s a captivating read. When the oil business was developing it was a nightmare of unprecedented economic turmoil. Imagine filthy pioneer oil hustlers moving barrels of crude oil across upstate New York on the backs of donkeys, spilling the stuff everywhere and fighting day and night to stay ahead on where the next oil spot would be found.

Chernow describes Rockefeller as the process builder that slammed the whole system into a scaleable, professional business. I imagine endless stories around the power plays Rockefeller made with railroads, governments and other refiners during his rise. It’s awesome to think about.

I’d love to read more about big magnates of the past. Maybe Carnegie, Vanderbuilt and any others of their class. If you have any suggestions, please send them my way!

 

The Power of Habit: Why We Do What We Do In Life and Business - Charles Duhigg

This is a good one. I like the stories of Claud Hopkins and how he made brushing teeth go from a traveling-salesperson-hustle to a national habit. Changing the habits of the US during this time helped alleviate the dental hygiene problem that the government was calling a “national security risk” during WWII.

It’s cool to learn how Paul O’Neil changed the ALCOA mining company via implementing a habit of safety. My only previous experience with ALCOA was in the movie Motorcycle Diaries where the company is portrayed as an evil international corporation. O’Neil’s story is inspiring and I hope to bring successful habits to my own organization one day.

The Power of Habit is a great read for anyone seeking to have a greater understanding of leadership and human behavior.

 

Podcast:

 

Bryan Callen and Tim Ferriss

Callen does a great podcast though it’s often not worth suggesting here. He had Tim Ferriss on this month and it was one of his best podcasts to date. Listen to it, it’s free – funny & facinating.

Seth Goudin on On Being

More excellence from Seth. Motivation to ship and do something important.

That’s All Folks

I’m currently reading Antifragile by Nassim Taleb. So far, it’s his best that I’ve read (I’ve only read Black Swan.)

If you enjoyed this newsletter and you know anyone who would also benefit, please share by having them head to ianrobinson.net/subscribe.

Thanks very much for your attention.

Ian-Out

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Reporting in From Surfers Paradise, Australia

Nothing to report this morning but big glassy barrels all down the Gold Coast. There was no wind so it was a sea of beautiful turquoise glass.
Surfers Paradise Arch
The blazing sun was out with the massive skyscrapers of blue glass and grey steel which line the beach front.
Surfing-Future-Paradise-TimelessThose building are proof that we’re in the future, but surfing through turbulent caves of pristine vicious water while getting rolled into oblivion probably feels the same as it did 50 years ago.

 

Listening To Podcasts is Easy

Follow These Steps:

  1. Load iTunes to your computer and subscribe to podcasts
  2. Sync your mp3 player with iTunes and set it sync the “1 most recent unplayed podcast”

    How To Listen To Podcasts

    How To Listen To Podcasts (Click Image to Enlarge)

  3. Listen to podcasts during your waking hours, plug your phone into your computer when your home.

 

This system allows for a constant supply of knowledge at the tip of your fingers.

You’ll have a fully charged phone in terms of battery and interesting, new knowledge bombs to drop at the next fiesta.

 

On Toughness and Podcasting

We Aren’t that Tough.

 

After traveling around the world hunting adventure jobs (fruit picking, ship refitting, cattle station hand, construction…) I’ve learned that I’m not that tough. I’m tougher than many… but when I think about historical toughness (e.g. the romans, the mongols, the WWII generation) I expect that I’m actually quite a weakling.

Imagine the toughness of people like the mongols; riding into battle, 50,000 fellow warriors deep; 5 days straight galloping across the barren steeps of Northern China. They would keep 5 horses the whole time, switching off as the horses tired to ride the next one until it became tired. These guys where crazy, hell-driven machines.

How about the Romans? Hiking thousands of miles just to go into battle with strange beastly men from distant cold lands. They had no clocks or penicillin…

No, we have it good these days… The reason I’m contemplating these things, is that Dan Carlin has been keeping me company through my iPhone.

 

Dan Carlin – Excellence in Podcasting.

Dan Carlin does one of my favorite podcasts. He enthralls the listener with modest, yet passionate presentations on the histories of people who come to life through his words. He brings searing descriptions of these mad people that remain with the listener for ages.

Dan Carlin - Hardcore History

His show, Hardcore History, only asks for donations if you stick around until the last 5 seconds of the show. You can support him by going through his Amazon Portal or signing up for Audible. I view these monetizing efforts at the end of his show as opportunities to help someone who has already done me a great service. There is no hard sell. He just delivers something better than I would have thought I wanted.

This is how to succeed in the podcasting world.

Want to know what kicked this blog post off? You can listen to it free by downloading Dan Carlin’s Hardcore History: Show 33 – (BLITZ) Old School Toughness

 

What this Means

 

It’s important to understand that previous generations where far tougher than us. At the same time, we should enjoy the fact that we live in a world of such luxury. In fact, we should be eternally grateful for every moment that we can climb in a car and drive up the hill to get fresh milk from a refrigerated box.

We stand on the shoulders of giants.

Best of all, things are getting better every day.

KISS Breakdown of Podcast Potential

KISS = Keep It Simple Stupid

I’ll give you 4 unique podcasts and explain what they do that is interesting.

Lifestyle-Business-Podcast-Breakdown

1. Lifestyle Business Podcast 

  • Conventional Radio Style Show
  • Provides specific actionable information for business owners (specifically those that want to be web based)
  • They act as personal-like characters
  • The podcast is broken into sections which are uniform across all episodes
Duncan-Trussell-Family-Hour-Podcast-Breakdown

2. Duncan Trussell Family Hour

  • Very Unconventional
  • Focus on entertainment, humor, spiritualism futurist ideas and creativity
  • Bizarre approach to advertising
  • Adds un-predictable elements (e.g. old music, 15 minutes of buddhist chanting, strange voice effects)

Blogcast-FM-Podcast-Break-Down

3. BlogCast FM with Srinivas Rao

  • Other examples of this style are: Mixergy and Rise to the Top
  • Interview Only format
  • Mostly actionable business/blogging advice
This-American-Life-Podcast-Breakdown

4. This American Life

  • This is probably the highest quality podcast available
  • Fascinating stories with artistic articulation
  • This is pure entertainment podcasting
  • Excellent sound and production

As you can see, the formats for podcasting are wide open. The Podcast is a blank canvas for your ears. These shows are making real money on their own. If you have something you want to drive traffic to (e.g. a service, business or product) this medium is a great opportunity. Just from working in the Philippines I saw the numbers roll in each time we published a podcast.

Want to Get Involved?

Want to publish a podcast or join a podcasting network? Please send me a blurb of what you want your show to be about, and what you need to make it happen.

Oh yeah!

-Ian-out

Why Not Ron Paul?

A Conversation About Elections Kicks it Off

I had a beautiful conversation today when a Cebuano (fantastic people) asked me if I could vote in US elections while living outside the country. Of course we can….

There was another American present when the question was asked. He is the type that wanted to see Palin in office because she knows her way around a .38. We both came together in our mutual DISGUST with both of the choices that are on offer (Romney & Obama.) Both of us, have zero trust in the options available.

Despite our disagreement on core issues. We both never heard from anyone who has a strong argument supporting the idea that Ron Paul is ANYTHING BUT the best option for the USA.

Does ANYONE out there disagree? I’d love to get some insight. As a 3 year expat, I can’t understand whats going on. Please enlighten me.

I feel like November is approaching and the USA has been hoodwinked into missing the greatest opportunity to elect a man that could fix tremendous problems in our eminent country.

So: I Support Ron Paul

I support Ron Paul. Why isn’t EVERY AMERICAN doing the same?

Please Keep Me Informed

Please feel free to vent. Comment on this post, or send me a private message. I’m simply baffled. I’m in a foreign country far from the day to day life of my fellow countrymen.

I’d love to get some insight on the following:

WHY DO WE NOT HAVE A RON PAUL ticket in this election?

Please enjoy this video.

With love -i